A woman smiles and stands with a notebook in front of several paintings.

Vision and Values

We’re in the business of people.

We build teams of people who empower older adults to live their lives, their way. And we create communities that focus on every aspect of human wellness, from food and fitness to creativity and continuing education. Everything we do involves humankind—which is why we take a people-first approach to everything we do.

Our Mission

Empower people to lead meaningful lives as they age.

Not just the people who live at PRS communities but everyone we come into contact with, including our team members, residents’ families, and community partners.

Our Vision

Shaping a future where aging is embraced as an opportunity to thrive.

Aging is another stage in this beautiful journey of life, and it is as important (and as fun) as any other.

Our Foundation

We know who we are and where we want to go, and that clarity starts with a solid foundation of shared values. These values aren’t just guiding principles—they represent who we are and set the standard for how we show up every day. As our unifying “north star,” these values point everyone in the same direction, guiding the decisions we make and ensuring consistency in how we work and what we can expect from one another. By staying true to our values, we channel the very best of PRS: not just for who we are today, but for who we aspire to become.

We use our voices to bring clarity, to strive for better, to champion fresh ideas, which in turn inspires others to open up.

We try a little harder and stretch ourselves a little further – proud of how rewarding a little extra effort can be.

We care for those around us, aware of the positive impact our actions have when we act with empathy and generosity of spirit.

Have empathy for each other, alone we can only accomplish so much – together we can move mountains.